event
description
The event “Metanoia”, organized by AMiCUS Association, took place in Timisoara on 24 - 26 November 2023. Participants, coming from diverse backgrounds and with varied interests, came together to experience an inner journey full of discovery and connections. The AMiCUS Association also organizes a creative festival every autumn and spiritual themes are also addressed at this festival. The title of the 2023 festival was “Metanoia”. Its theme was change of heart.
The following elements had to be created:
- Concept
- Social Media
- Template for stories and posts
- Creating a layout for instagram
- Banner 2x3m
- Stickers
- Badges for each participant
- Personalized mug
- Diplomas
- Tehnic
- Intro animation
- Transition animation
- Background animation
- Customized PowerPoints
- Animated Lower Thirds for Live
logo
The central visual element is a heart and
marble hands. The symbol can also be used
separately. The heart can be used on small
materials, while on large materials it can be
used in combination with the hands. This
logo was created with the help of two other
students who drew the heart and the hands.
The heart is initially represented as a heart of stone,
emphasizing the idea of change and personal growth.
The heart of stone will gradually transform into a softer,
more organic heart shape as the event progresses,
representing the positive changes that participants
can experience.
Beneath the heart are marble hands.They
represent God's hands gently holding the
heart, symbolizing divine guidance and
support.
typeface
The “Against” typeface has been adapted and modified to be unique in the context of the “Metanoia” congress. Details were added to communicate the depth and importance of the spiritual transformation being addressed at the event and to give the title a story feel.
colors
White
HEX: #FFFFFF
RGB: 256 256 256
CMYK: 0 0 0 0
Light Steel Blue
HEX: #B7C8E7
RGB: 183 200 232
CMYK: 26 15 0 0
Black
HEX: #000000
RGB: 0 0 0
CMYK: 100 100 100 100
White, as the main color in the palette, symbolizes purity, clarity and light. In the context of ‘Metanoia’, white can be interpreted as a search for inner light, a release from hardship and a guide to truth. The simplicity and clarity that white suggests can be seen as essential elements in the process of personal transformation.
On the other hand, black brings a touch of depth, mystery and introspection. In the festival, this color emphasizes the deeper aspects of spiritual transformation and the importance of reflection and self-discovery in this process. Black also emphasizes the seriousness and solemnity of the event.
Light blue suggests calm, tranquility and wisdom. This color induces relaxation and inspires contemplation and reflection. In the context of “Metanoia”, light blue represents the search for inner tranquility and spiritual harmony in the process of personal transformation, and is also associated with hope and aspiration for a brighter future.